Electronics and Systems Holding Company: Consumer Electronics Solutions in Saudi Arabia
Founded in 1970, Electronics and Systems Holding Company delivers advanced consumer electronics distribution and retail solutions across Saudi Arabia under Al Faisaliah Group.
Additionally, the company began by distributing Sony products while expanding into consumer, professional, and government electronics solutions across regional markets.
Business Operations
Building on decades of experience, the company specializes in electronics distribution, retail operations, and professional technology solutions across multiple customer segments.
Furthermore, the organization expanded its professional electronics division in 1971 to serve government ministries and media industry technology requirements.
The company also operates a diversified portfolio of brands including global technology leaders supporting consumer, business, and institutional electronics needs.
Consequently, this operational structure strengthens market leadership while supporting scalable retail growth, distribution efficiency, and strong brand partnerships.
Products and Services
In terms of its offering, they provide:
- Consumer electronics products
- Professional electronic systems
- Retail electronics distribution
- Sony and PlayStation products
- Home entertainment systems
- Cameras and mobile devices
- Audio and visual equipment
- Multi-brand electronics solutions
Electronics and Systems Holding Company Business Expansion and Retail Network
In addition, the company operates major retail showrooms including Sony showrooms and Modern Electronics stores across Saudi Arabia.
Accordingly, this retail network strengthens market accessibility while supporting direct consumer engagement and enhanced customer service experiences.
The company also continues to diversify its portfolio by expanding partnerships with global electronics and technology brands.
Meanwhile, they value innovation, reliability, customer satisfaction, and continuous growth across all retail and distribution operations.
